AriaVel™

AriaVel™ is a high-performance, hydrophobic synthetic wax engineered to enhance the structural integrity of powder cosmetic formulations. It forms a robust and cohesive wax network that significantly improves powder binding, hardness, and resistance to breakage, ensuring maximum powder integrity during processing, packaging, and consumer use.
Non-polar in nature, AriaVel™ exhibits excellent compatibility with oils, pigments, and fillers, enabling superior color payoff while maintaining a smooth, non-greasy, and luxurious skin feel. Its advanced structuring capability sets a new benchmark for pressed powder longevity and application quality across a wide range of powder products, including face powders, eyeshadows, blushes, body-tanning powders, finishing powders, and hair dye powders.
Appearance
Free-flowing white powder
Solubility
Insoluble
Use Level
1-5%