We are pleased to announce that our active ingredient, Et-VC®, is NaTrue approved!

The NaTrue label represents a reliable, verifiable and internationally applicable benchmark for authentic natural and organic raw materials as well as beauty products. The type of ingredients, the processing methods and the overall composition of Et-VC® are authenticated 100% natural in the NaTrue Standard, which guarantees that Et-VC® is truly worth of the claim “sustainable natural ingredient”.

On the subject of natural cosmetics, sustainability does not only refer to the way ingredients are sourced or how the cosmetic product is produced, but also to the materials used during its production and post-production. The NaTrue Standard is an inside-out holistic approach to assure the sustainable part of natural cosmetics.

Corum will continue to pursue high quality standards on selecting natural origins and assuring the green chemistry processing, to bring you a more sustainable and reliable active ingredient.