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R&D
Trends
2025 Beauty and Personal Care Market Trend

CORUM's 2025 Beauty Trend Report combines expert insights, market research, and consumer discussions, offering a comprehensive outlook on the beauty and personal care market.


2025 Beauty and Personal Care Market Trend

Restore Your Skin’s Original Vitality

In today’s fast-paced world, our skin is constantly exposed to stress, environmental aggressors, and harmful chemicals. At CORUM, we believe the key to revitalized, healthy skin lies in two fundamental principles: Internal Health and No Unnecessary Substances. By embracing these principles, we aim to restore your skin’s original vitality while giving it only what it truly needs.

Delivering What Your Skin Truly Needs

A recent customer survey from Mintel revealed valuable insights into what consumers prioritize in their skincare products. Vitamin C was the most commonly selected ingredient, followed by hyaluronic acid, collagen, and peptides. These results reflect a growing demand for practical solutions that enhance skin health and vitality. CORUM’s product innovations are crafted with this in mind, offering targeted solutions enriched with these powerhouse ingredients.

 

Our Commitment to Clean Beauty

Clean beauty is not just a trend; it’s a commitment to which CORUM is dedicated. We develop products that are free from unnecessary substances and harmful additives, ensuring that every formulation aligns with our promise of purity and efficacy. This commitment not only reflects our dedication to sustainability but also reinforces our pledge to prioritize your skin’s long-term wellness.

Meeting Consumer Demands with Purpose

Today’s consumers are increasingly seeking products that align with their values and address their skincare needs. At CORUM, we’re at the forefront of delivering on these demands, focusing on:

  1. Anti-aging Solutions: Targeting fine lines, wrinkles, and sagging skin.
  2. Skin Repair and Regeneration: Supporting the skin’s natural healing processes.
  3. Skin Longevity: Promoting resilience and health over time.
  4. Skin Wellness: Enhancing overall skin balance and vitality.
  5. Free-from Claims: Offering clean, effective formulations free from unnecessary or harmful substances.

The Five Ingredients Your Skin Truly Needs:

  1. CORUM Patented Epi-On®: Accelerates skin recovery by promoting epigenetic regulation, strengthening the skin barrier, and supporting repair in weakened, damaged skin.
  2. CORUM Azeclair® / Azeclair® P: Balances oil and water levels while clarifying the skin, ensuring a healthier, more refined complexion.
  3. CORUM Et-VC®: Provides all-round protection against environmental stressors while brightening skin, stimulating collagen production, and maintaining resilience.
  4. CORUM IP-VCTM / IP-VCTM MB: Targets ECM (extracellular matrix) rejuvenation to restore skin’s structural integrity, promoting firmness and elasticity.
  5. CORUM Peptides: Delivers advanced anti-aging benefits by smoothing fine lines, enhancing skin’s elasticity, and supporting a youthful appearance.

At CORUM, we’re dedicated to creating products that embody our philosophy of “restoring skin’s original vitality” through thoughtful innovation and consumer-focused solutions.

These innovative ingredients reflect CORUM’s commitment to clean beauty and provide targeted solutions for anti-aging, skin repair, and long-term skin vitality. To learn how the above products address various skin concerns, please download our “2025 Beauty and Personal Care Market Trend”.

Download the file here: 2025 Beauty and Personal Care Market Trend